From: Development and pilot implementation of guidelines for culturally tailored research recruitment materials for African Americans and Latinos
Market
FB Pop AA
Men 40 +
Woman 40 +
Weekly
Imp Men
Weekly Imp Women
Raleigh/Durham
100,000
160,000
15,000
25,000
Nashville
70,000
110,000
20,000
Totals
170,000
270,000
30,000
45,000